Samsung is gearing up for its next major product launch, with rumors pointing to a February 25th Unpacked event. While the company showcased its advancements in AI at CES 2026, the focus is now shifting to the next generation of Galaxy devices – notably, the Galaxy S26 series and potentially the long-awaited Galaxy TriFold.
Unpacked Event: Confirmed Date?
Reliable tech leakers, including Evan Blass and Ice Universe, have independently corroborated reports from Korean media indicating that Samsung will unveil its latest products on February 25th. Ice Universe further suggests a pre-order window between February 26th and March 10th, with devices hitting shelves on March 11th. This timeline is later than Samsung’s usual early-year launch cadence, but aligns with ongoing supply chain challenges, particularly the global memory shortage.
What to Expect: Galaxy S26 Lineup
The core of the event will almost certainly revolve around the Galaxy S26 series, featuring three new models:
- Galaxy S26: The standard flagship.
- Galaxy S26 Plus: A mid-range option.
- Galaxy S26 Ultra: Samsung’s premium, top-of-the-line device.
Early reports suggest the S26 line will be an incremental upgrade rather than a major overhaul. Originally, Samsung considered replacing the “Plus” model with an ultra-thin “Edge” phone, but reportedly reconsidered following Apple’s strategy of including pro-level features in base models without price increases. The expected color options include Black, White, Silver Shadow, Sky Blue, Cobalt Violet, and Pink Gold, with some potentially exclusive to online retailers. Despite rising component costs, Samsung is reportedly aiming to maintain current pricing structures. Notably, the popular double-storage pre-order offer may be discontinued this year.
The Galaxy TriFold: A U.S. Launch?
The Galaxy TriFold, already showcased in Korea and at CES, is also expected to be featured at Unpacked, with a confirmed U.S. release date finally in sight. Given its prior unveiling, the event may focus on pricing and availability rather than a full-scale debut.
Conclusion: Samsung’s February 25th Unpacked event promises a deep dive into the Galaxy S26 series alongside the long-awaited U.S. launch of the Galaxy TriFold. While supply chain issues may delay retail availability slightly, the event will set the stage for Samsung’s competitive positioning in 2026.
